02E06 - Maidenform

Duck is facing pressures both at home and at work. On a Memorial Day holiday visit from his children, he learns that his ex-wife is planning on remarrying. At the office, he is still smarting from the loss of the American Airlines account, from which much tension still exists between himself and Don. Roger orders a truce between the two, who comply. More work stress is added on Duck's plate when one of Sterling Cooper's largest clients, Playtex, who has been happy with their advertising thus far, have of late aspired to the edgier advertising of their competitor, Maidenform. Ultimately, the stress for Duck becomes too much, Duck's dog Chauncy taking the initial hit. With the Playtex account, Peggy has been shut out by "the boys" in providing any meaningful input and even asks for advice from Joan on how to infiltrate the boys' network. But working on the account for Clearasil, the client of who is Pete's father-in-law, Peggy does develop a new concept that plays well at least informally with Pete and his father-in-law. On personal fronts, Betty has been avoiding Arthur at the riding stable, but Arthur eases Betty's mind about any future advances. Pete relieves some of his sexual frustrations with a model auditioning for the Playtex account. And Don and Bobbie intensify their sexual liaison. However, Bobbie make an off the cuff comment which makes Don realize that he has to be more careful about his public personal life.